Promotional Bags – What to Choose?
There are many kinds of promotional bags. In order to get a better research of the different styles, you can go through a company’s catalogue and get an idea of what you want and what you most need. Most companies nowadays are accessible online and you will be able to get access to their catalogues for free with just a few mouse clicks.
One of the most common types of promotional bag given away as a gift is the standard shopping tote. This bag is very affordable and companies can have the assurance that whoever they give the bag to will use it in public. This is most effective when given to the environment conscious consumer who likes to use paper or recycled plastic bags when shopping. A logo can be proudly displayed on the face of this bag for all to see.
Another kind is the foldable and collapsible bag. Like the shopping tote, they are reasonably priced and extremely flexible because they can be folded into small parcels and can be stored away in a suitcase or duffle when traveling and can be pulled out for use as extra capacity on the way home. Also like the shopping tote, companies can rest assured that these bags will be used in public often. This type of bag can most often be seen in airports and all public transport terminals.
Document Bags are also a great choice for promotional items because they are also very practical. Document bags can be given away during seminars and lectures with the sponsoring company’s name featured strongly on it. This type of bag will find other uses as well since they are more durable than paper folders for storage purposes.
Cosmetic bags are a great item for cosmetic companies to give away. This will help remind women who use their products to buy from the same company again and again. They will also generate a lot of interest and work as low key ads as women who use them will take them out when they re-apply their make-up in rest rooms for others to see.
There are a lot of other types of promotional bags that a company can use to create brand recall for their products. Some of them include: Laptop Computer cases, cooler bags, backpacks, gym bags or duffle bags, travel partner bags, body bags, belt bags and a lot more. All these bags can be used to the company’s advantage and the only concern is choosing which type you should give out.
Tags: printed bags, Promotional Bags
September 30th, 2008 at 8:40 am
Promotional bags - great idea except shopping bags. Who carries their own bags to shops these days if you can get them free, or very cheap at the shop itself?
Laptop cases and backpacks for example are another story. A potential buyer or a customer gets something solid, which he will be, almost for sure ,using. Also these kind of bags make the company to look more professional.
Shopping bags NO! other bags - YES!
September 30th, 2008 at 10:22 am
Environmental friendly bags is fantastic way to used since it is not just only stylish and of fashion but also it is environmentally friendly. Promotional bags have different used for different events. It can be used in school, in travel, shopping ,picnic and important events in your life since it is not just trendy ,eye catching but also of different uses.
Personally I do like to get the laptop bag since I am always on the run and one thing which is really important to me is to protect my laptop and I do believed that promotional bag like this can really do its job. Retails bags is also in my lists since am also shopping all the time it is easier to used and its lighter to carry as well.
September 30th, 2008 at 11:49 am
I think, Kempo’s view is much similar to mine. But, I specifically feel that the best promotional bag is the document bag. Because, most people prefer this bag than anyother promotional bag as they can be used as travel bag, college bag and executive bag. Since it serves these purposes, the company get the expected popularity in various areas (because of roaming nature of the users) without any extra cost.
I don’t think anyother promotional bag serves these much benefits.
September 30th, 2008 at 6:49 pm
Promotinal bags are in trend now a days…There are a lot of promotional bags that a company can use to create brand recall for their products. Some of them include: Laptop bags, travel bags, gym bags, body bags etc.
But sometimes these bags are not durable because company does not want to spent much on these extra benefits, which are free of cost.
October 1st, 2008 at 1:52 pm
Promotional bags seem like a good idea but id have to say it depends on what kind of business your advertising for. If your business is something completely unrelated to what the bag is being used for then I feel it loses its purpose. Such as having a shopping bag that advertises something that is not on the minds of regular shoppers, instead of targeted buyers for shoppers like, shoppingcoupons.com or something of the sort.
October 1st, 2008 at 5:47 pm
promotional bags are another good idea of promoting your company…. when we shop at other places our shopping bags will be visible to many others thereby promoting the product and the company…. but u disagree a bit with ‘kempos’ on the ‘no’ advertising on shopping bags…. bcoz thats where most eyeballs are attracted to…. just consider when one is walking down the road with family with some personal items in the promotional bag….. many people notice it and get to know about the company….
October 3rd, 2008 at 2:06 pm
Bags are what most people use, so, are a great promotional tool which can come in many size, shape, colour and disign depending on your targeted group. Usually a bag also has big enough surface to to place your logo or slogen, or both, with a high visibility also, some many people can see your logo, as you use bags in public.
October 3rd, 2008 at 4:47 pm
I agree with what many have said in here. A good, quality bag goes a long way. It seems when I’m going on an overnighter somewhere, I can never find a suitable bag, and I’m usually in a rush. I’m not looking to lug around a big suitcase, so if I come accross even the simplest duffel bag or backpack, there we go. It’s a great way to remind people of yourself.
October 10th, 2008 at 8:29 pm
As to the question of who uses promotional bags for shopping instead of plastic ones, I would! I try to be as green as possible and not contribute to the landfills if I can avoid it. Remember you and I, the customers, end up paying for the so called “free” bags. Costs such as those are all factored into the food prices at the grocery store. By using a reusable shopping bag, you’re doing your bit there too.
They’re also great for the beach!
October 12th, 2008 at 7:06 am
My mum is crazy about bags. Whenever any promotion that gives away free bags for certain amount of purchase, she will sure to get it. There are so many women in this world are crazy on bags. These can be a great marketing tool and tackle the age group and genders for any marketing products.
October 28th, 2008 at 8:53 am
Promotional bags is a cool gift. However, we should choose suitable type of bags to give which based on situation or events. For example, your company giving an exhibition bags to the visitors. Put some stuff such hand out of marketing literature, sample products and corporate gifts. I believe they will like it and also helps them to know more about your company.
October 30th, 2008 at 2:41 pm
Promotional bags is one of the best ways for promoting your company. Embossing the logo of your company, in a pretty decent way with professional color contrast will fetch the bag a very good reputation in the market side. Shape of the bag is the most important factor, it must not look in some odd shape.
October 30th, 2008 at 4:59 pm
The best way of using promotional bags in my opinion is to find a store that is willing to give them to their customers when they shop there. The store customers should be in some way connected to your company’s strategic marketing goals. This is no easy task but if done properly can bring a lot of attention on the company.
October 31st, 2008 at 6:40 am
There are bags and bags and not all bags are equal and useful. With the envrionment movement in vogue now, it will be very timely and practical to have a simple shopping or tote bag emblazoned with your company’s logo. Make sure that the bag is durable and of a reasonable size to carry some shopping stuff and grocery.
October 31st, 2008 at 6:29 pm
You just cannot categorize bags, there are too many kinds of bags, one may work the other may not work at all for promotional activities. For instance, a tote or small everyday bag should work well. I feel, a good waist pouch may work better than all other kinds.
November 3rd, 2008 at 7:42 am
Only after reading your articles did I get an idea of how important the promotional gifts are. You have very elaborately explained all promotional gifts, which is of great help. You have gone deep into al aspects of promoting the products.
November 3rd, 2008 at 8:24 pm
Here is a gift that once again none will throw out, ever! The uses are almost endless for a promotional bag. Its my opinion that with any type of promotional item, the more its used, the more effective it becomes. Go to the beach? Maybe the library? I know that I reach immediately for one of the many bags that I have and become a walking billboard for whatever company gave me the bag!
November 6th, 2008 at 5:32 pm
I have to disagree with using bags as promotional gift.
Bags are expensive and usually that bag quality is not good enough than any commercial bag, so, the lifespan is short.
Another disadvantage to bag is, people have their own style, some of them don’t want to use bags with company logo, especially when all people know that it’s free gift.
November 7th, 2008 at 8:56 am
The shopping tote is actually the most effective bag promotional give-aways. A lot of shopping malls are giving it away and I see a lot of shoppers who are using it on regular basis.
Of course, there are other type of bags available for the picking. Depending on your budget and preference, bag manufacturers could help you take advantage of the power of these promotional items.
Companies are now taking advantage of these mobile promotional items inorder to get brand visibility and awareness as well as customer goodwill.
November 7th, 2008 at 3:18 pm
Im not fully convinced with using bags as a promotional product as they can be expensive to make, and you do not see many people wearing a bag with a company logo on them. I of course can be proved wrong, and some people might.
But i would prefer a keyring or mug to a promotional bag. I think there are better ways to promote your company.
November 7th, 2008 at 3:46 pm
A good, strong and reliable shopping tote would be a great product to use.
These days, with the whole “environmental” thing, people are using less and less plastic bags, instead opting for shopping totes.
A good shopping tote will see daily usage in large, public places.
November 11th, 2008 at 8:13 am
Sometimes free bags are not necessary the best way to go as customers perceive no value for free stuff. A good example is a Harrods bags, well sought after and expensive. Not only the bag promotes Harrods values, it is also a big revenue generator.
November 11th, 2008 at 3:16 pm
Well bags are good tool to advertise your company just provide it all your staff who are work for you they came from home and home to you and inbetween they have lot friend and other person to whom they meet for some perticular way. Its good for you and your company to advertise by bag.
November 12th, 2008 at 1:29 pm
Bags are actually good promotional tool of companies, especially, if these are sling bags, gym bags, or traveling bags; but not shopping bags, I think. Customers just don’t use these types of bags, it would probably end up in the storerooms, never ever again see the light outside.